{"title":"Serums","description":"\u003ch4\u003eKorean Serums and what makes them special\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eKorean skincare is rooted in \u003cem\u003eprevention, harmony, and hydration\u003c\/em\u003e. Serums are crafted to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePenetrate deeply\u003c\/strong\u003e with concentrated actives.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLayer seamlessly\u003c\/strong\u003e in multi-step routines.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eRespect the skin barrier\u003c\/strong\u003e, avoiding harsh ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThey’re not just treatments—they’re rituals of self-care, designed to nurture skin over time with gentle consistency\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"anua-10-niacinamide-10-txa-4-serum","title":"Anua 10+ Niacinamide  10+ TXA 4 Serum","description":"\u003ch4 class=\"MsoNormal\"\u003e\u003cspan lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"\u003eAbout.\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003eThe Anua Niacinamide 10% + TXA 4% Dark Spot Correcting Serum is a targeted skincare treatment designed to fade hyperpigmentation, dark spots, and acne scars, promoting a brighter, more even complexion. \u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003eKey Benefits.\u003c\/h4\u003e\n\u003cul style=\"margin-top: 0cm;\" type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e10% Niacinamide\u003c\/b\u003e: A form of Vitamin B3, it helps to improve skin clarity, balance oil production, minimize pores, and strengthen the skin barrier.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e4% Tranexamic Acid (TXA)\u003c\/b\u003e: Known for its brightening properties, it targets stubborn discoloration and helps inhibit melanin production to prevent new dark spots from forming.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e2% Alpha-Arbutin\u003c\/b\u003e: This additional antioxidant ingredient further aids in correcting uneven skin tone and enhancing overall radiance by limiting melanin production.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003eHyaluronic Acid \u0026amp; Ceramides\u003c\/b\u003e: These ingredients provide deep hydration, lock in moisture, and fortify the skin barrier, ensuring the serum is gentle enough for daily use, even on sensitive skin.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003eBotanical Oils\u003c\/b\u003e: Ingredients like jojoba seed oil, olive fruit oil, and grape seed oil help to moisturize and soothe the skin, reducing irritation and redness. \u003cb\u003eHow to Use.\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eWho it's For.\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eHyperpigmentation\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eUneven Skin Tone\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eTexture \u0026amp; Pores\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eHydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eHow to use\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eApply a few drops to affected areas in the morning and at night before oil and moisturizer. When used in the morning.\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eAlways follow with sun protection of SPF30 or higher to protect the results and prevent further sun damage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eKey Ingredients.\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eNiacinamide (10%):\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Reduces sebum, minimizes pore appearance, and strengthens the skin barrier.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eTranexamic Acid (4%):\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e A potent, non-exfoliating ingredient that fades dark spots and reduces inflammation\/PIE (post-inflammatory erythema).\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eArbutin (2%):\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Works to brighten the skin and combat pigmentation.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eVitamin B12 (Cyanocobalamin):\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Gives the serum a natural pink color and helps soothe skin.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eHyaluronic Acid \u0026amp; Polyglutamic Acid:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Provide deep hydration to prevent dryness.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eCentella Asiatica Extract:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Calms irritation and repairs the skin barrier. \u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":53509911216494,"sku":"Anua 10+ Niacinamide  10+ TXA 4 Serum","price":498.99,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/9300\/6190\/files\/Anua_Niacinimide_10_01.webp?v=1776497165"},{"product_id":"anau-peach-70-niacin-serum","title":"Anau Peach 70 Niacin Serum","description":"\u003ch4 class=\"MsoNormal\"\u003e\u003cspan style=\"mso-ansi-language: EN-US;\" lang=\"EN-US\"\u003eAbout.\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003eThe ANUA Peach 70 Niacin Serum is a brightening and hydrating K-beauty product formulated with 70% peach fruit extract and 5% niacinamide to achieve a radiant, even, and \"glass-like\" complexion. \u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003eKey Benefits.\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eBrightening and Even Tone\u003c\/b\u003e: The 5% niacinamide and peach extract work together to fade dark spots, reduce hyperpigmentation, and enhance the skin's overall luminosity.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eHydration\u003c\/b\u003e: Enriched with three types of hyaluronic acid, Vitamin B12, and Desert Yeast Oil, the serum provides deep, long-lasting moisture, leaving skin plump and hydrated.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eTexture Refinement\u003c\/b\u003e: The \"Peach Yogurt Complex,\" which includes peach flower extract and betaine salicylate (a BHA), provides gentle exfoliation to clear pores and smooth rough skin texture.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eAntioxidant Support\u003c\/b\u003e: Rich in vitamins and antioxidants, it helps revitalise tired skin and strengthen the skin barrier against environmental stressors.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eWho it's For.\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"text-align: justify; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eDull \u0026amp; Uneven Skin Tone\u003c\/li\u003e\n\u003cli style=\"text-align: justify; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eDry or Dehydrated Skin\u003c\/li\u003e\n\u003cli style=\"text-align: justify; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eRough Texture\u003c\/li\u003e\n\u003cli style=\"text-align: justify; mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003eAnti-Aging\/Antioxidant Support\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eHow to Use.\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003eDispense 2-3 drops onto fingers and apply directly to the face and neck, avoiding the immediate eye area.\u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eKey Ingredients.\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e70.2% \u003ci\u003ePrunus Persica\u003c\/i\u003e (Peach) Fruit Extract:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Rich in antioxidants to brighten and refine skin texture.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e5% Niacinamide:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Reduces pigmentation, improves skin tone, and strengthens the moisture barrier.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eDesert Yeast Oil (Fermented Oil):\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e A patented ingredient for deep, non-sticky hydration.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eAlpha-Arbutin:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Helps to lighten dark spots and hyperpigmentation.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eHyaluronic Acid \u0026amp; Ceramide NP:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Provides long-lasting hydration and strengthens the skin barrier.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eVitamin B12 \u0026amp; Flower Extracts:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e Gives the serum its natural pink color and provides calming benefits.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003eBetaine Salicylate:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"mso-no-proof: yes;\"\u003e A mild exfoliant for smooth skin. \u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":53510326387054,"sku":"Anau Peach 70 Niacin Serum","price":471.99,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/9300\/6190\/files\/serum2.jpg?v=1776496636"},{"product_id":"anua-pdrn-hyaluronic-acid-capsule-100-serum","title":"Anua PDRN Hyaluronic Acid Capsule 100 Serum","description":"\u003ch4 class=\"MsoNormal\"\u003e\u003cspan style=\"mso-ansi-language: EN-US;\" lang=\"EN-US\"\u003eAbout.\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003eThe Anua PDRN Hyaluronic Acid Capsule 100 Serum is a hydrating and skin-repairing treatment that combines PDRN (Polydeoxyribonucleotide) derived from salmon DNA with 11 types of hyaluronic acid to deeply moisturize, improve elasticity, and restore skin vitality. \u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003eKey Benefits.\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003ePDRN (Polydeoxyribonucleotide):\u003c\/b\u003e A key ingredient derived from salmon DNA, known for its skin regeneration and repair properties, helping to restore damaged skin and improve skin health and radiance.\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e11 Types of Hyaluronic Acid:\u003c\/b\u003e A complex of high, middle, and low molecular weight hyaluronic acids that deliver deep hydration to all layers of the skin, boosting elasticity and smoothness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l2 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eSkin Regeneration \u0026amp; Repair:\u003c\/b\u003e Experts note PDRN helps with wound healing, acts as an anti-inflammatory, and aids in the skin's own collagen production, leading to a healthier skin barrier.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eTexture \u0026amp; Finish:\u003c\/b\u003e The serum has a lightweight, watery texture that absorbs quickly without a sticky or greasy residue, leaving a dewy, glass-like finish.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eSuitable for All Skin Types:\u003c\/b\u003e The formula is alcohol-free, fragrance-free, and essential oil-free, making it suitable for all skin types, including sensitive and acne-prone skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eWho it's For.\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eDehydrated \u0026amp; Dry Skin\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDamaged Skin Barrier\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDull \u0026amp; Rough Texture\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eAging \u0026amp; Loss of Elasticity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eHow to Use\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eDaily:\u003c\/b\u003e Apply after toner in the morning and evening, patting gently.\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eMakeup Glow:\u003c\/b\u003e Mix 1-2 drops with foundation for a \"glass skin\" effect.\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eNight Treatment:\u003c\/b\u003e Layer 2-3 times at night as a hydrating mask alternative\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eKey Ingredients.\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l4 level1 lfo5; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eSodium DNA (PDRN - 100ppm):\u003c\/b\u003e Promotes skin regeneration, enhances elasticity, and strengthens skin resilience.\u003c\/li\u003e\n\u003cli style=\"mso-list: l4 level1 lfo5; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e11 Types of Hyaluronic Acid (incl. Hydrolyzed HA, Sodium Hyaluronate):\u003c\/b\u003e Delivers intense, multi-layered hydration to plump skin.\u003c\/li\u003e\n\u003cli style=\"mso-list: l4 level1 lfo5; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eHydrolyzed Collagen:\u003c\/b\u003e Improves skin firmness, texture, and elasticity.\u003c\/li\u003e\n\u003cli style=\"mso-list: l4 level1 lfo5; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eNiacinamide:\u003c\/b\u003e Brightens skin tone, reduces pigmentation, and strengthens the barrier.\u003c\/li\u003e\n\u003cli style=\"mso-list: l4 level1 lfo5; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eGlutathione:\u003c\/b\u003e A potent antioxidant that fights oxidative stress and brightens the complexion.\u003c\/li\u003e\n\u003cli style=\"mso-list: l4 level1 lfo5; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eAdenosine:\u003c\/b\u003e Aids in reducing the appearance of wrinkles and fine lines.\u003c\/li\u003e\n\u003cli style=\"mso-list: l4 level1 lfo5; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eCoptis Japonica Root Extract:\u003c\/b\u003e Provides soothing and calming properties. \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":53510442451310,"sku":"Anua PDRN Hyaluronic Acid Capsule","price":625.99,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/9300\/6190\/files\/Serum_2.webp?v=1776496451"},{"product_id":"anau-7-rice-ceramide-hydrating-barrier-serum","title":"Anau 7 Rice Ceramide Hydrating Barrier Serum","description":"\u003ch4 class=\"MsoNormal\"\u003eAbout\u003c\/h4\u003e\n\u003cp style=\"margin-bottom: 0cm; line-height: normal;\" class=\"MsoNormal\"\u003eThe ANUA 7 Rice Ceramide Hydrating Barrier Serum is a popular, fragrance-free Korean skincare product designed to provide deep hydration, strengthen the skin barrier, and brighten the complexion. It is generally well-reviewed for its effectiveness, though some users with specific skin types may find it doesn't meet their hydration needs or can cause breakouts. \u003c\/p\u003e\n\u003cp style=\"margin-bottom: 0cm; line-height: normal;\" class=\"MsoNormal\"\u003e \u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003eKey Benefits.\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003eThe serum is formulated with a blend of key ingredients to support overall skin health. \u003c\/p\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eANUA RICERA™ (Rice+Ceramide)\u003c\/b\u003e: A complex of seven types of rice extracts and Ceramide NP that works to nourish the skin, improve dullness, and reinforce the skin's natural moisture barrier. This helps prevent moisture loss and maintain skin elasticity.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e3% Niacinamide and Zinc\u003c\/b\u003e: This complex helps regulate excess oil and sebum production, making the serum suitable for oily or acne-prone skin types. It also contributes to a brighter, more even skin tone.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003ePanthenol (Vitamin B5) and Hyaluronic Acid\u003c\/b\u003e: These ingredients provide deep, instant hydration and help soothe irritation, leaving the skin feeling plump and smooth.\u003c\/li\u003e\n\u003cli style=\"mso-list: l2 level1 lfo1; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eHoney Extract and Alpha-Arbutin\u003c\/b\u003e: Honey extract offers additional soothing benefits, while alpha-arbutin helps to fade the appearance of acne scars and post-blemish redness. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eWho it's For.\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eSensitive\/Damaged Barrier\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDry\/Dehydrated Skin\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eOily\/Combination Skin\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eDull\/Uneven Skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eHow To Use.\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eStep 1: \u003c\/b\u003eCleanse and Tone: Prep your skin by cleansing and applying your preferred toner.\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eStep 2: Apply Serum: \u003c\/b\u003eDispense 2-3 pumps of the serum onto your fingertips.\u003cb\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eStep 3: Massage\/Pat: \u003c\/b\u003eGently apply it over your face and neck, tapping it into the skin for better absorption.\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eStep 4: Moisturize\u003c\/b\u003e: Follow with your moisturizer to lock in hydration.\u003cb\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l0 level1 lfo2; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eStep 5: Sunscreen\u003c\/b\u003e: If using in the morning, always follow with SPF 30 or higher. \u003cb\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4 class=\"MsoNormal\"\u003eKey Ingredients.\u003c\/h4\u003e\n\u003cul type=\"disc\" style=\"margin-top: 0cm;\"\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eANUA RICERA7+™ (7 Types of Rice + Ceramide NP): \u003c\/b\u003eDeeply moisturizes, strengthens the skin barrier, and improves skin elasticity.\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003e3% Niacinamide\u003c\/b\u003e: Reduces pigmentation, controls sebum, and enhances skin barrier function.\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003ePanthenol (Vitamin B5) \u0026amp; Glycerin: \u003c\/b\u003eProvides intense hydration and soothes skin.\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eAlpha-Arbutin: \u003c\/b\u003eBrightens and evens out skin tone.\u003cb\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003cli style=\"mso-list: l1 level1 lfo3; tab-stops: list 36.0pt;\" class=\"MsoNormal\"\u003e\n\u003cb\u003eHoney Extract\u003c\/b\u003e: Nourishes and hydrates the skin\u003cb\u003e. \u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":53823221793134,"sku":"Anau 7 Rice Ceramide Hydrating Barrier Serum","price":524.99,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/9300\/6190\/files\/Rice_Serum.webp?v=1776316765"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/9300\/6190\/collections\/AI_Serums_Pic.png?v=1774261749","url":"https:\/\/www.jihwabeauty.co.za\/collections\/serums.oembed","provider":"Jihwa Beauty","version":"1.0","type":"link"}